Microsoft”s newest ad - with bill Gates and Seinfield
September 6th, 2008 by 
Administrator
What do people say about the ad ? It does not even mention Microsoft or Vista.
Why is Microsoft spending $10 million on it?
Well, its cool, and I like it. More and more, ads are not supposed to fork out information. It just makes you feel good and reminds you that here is a sincere company that is trying to do what it can to make technology easier and more enjoyable to use.
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Posted in FrontPage, on Business | 
September 6th, 2008 at 4:21 pm
I thought about that … why communicate as usual? Do you remember Apple’s 1984 or Think Different commercials. What’s the difference? Don’t talk about the branfd but “communicate”. Say something.
A multizillion (sincere) company with 95% market share that “is trying to do what it can to make technology easier”? C’mon, Wilson, they are not a bunch of programmers looking for they second round to raise VC.
I’d understood that they made a brand commercial and then communicate in subsequents the selling points… but I think it’s not the case. First one is flat. Let’s see next.
Best regards,
silta