Shared by wilson

Yes, how do you compete with Free?

But it is a fact of life….

If you cannot sell it, because you are competing with established players, the most logical way to gain ground is to give it out first, especially if this does not cost much to reproduce.

While we sell software ( because clients are willing to pay for it), I am for now, my first year as an author and therefore is still not known…. so I am giving free ebooks away.

Free is a business strategy, not necessarily for philanthropic or altruistic purposes only, but also as a means to compete.

Red Hat’s CEO discusses the companys expansion to new platforms and markets, and the challenges around building solid business models for products that can be obtained for free.
- Red Hat, which bills itself as the worlds leading
open-source solutions provider, has managed to make free software pay by
gathering, extending and packaging Linux and complementary open-source
components into certified and supported products that are ready for enterprise
consumption.
As the fo…

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